Privacy Policy
1. Introduction
LIHAI HAIR is committed to protecting the privacy and security of our customers and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website https://lihaiipro.com/ and use our services.
By using our Site and services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use our Site.
We comply with the Personal Information Protection Law of the People‘s Republic of China (PIPL) and, where applicable, the General Data Protection Regulation (GDPR) and other relevant data protection laws.
2. Information We Collect
We collect personal information that you voluntarily provide to us when you:
2.1 Information You Provide Directly
|
Scenario |
Information Collected |
Purpose |
|
Placing an order |
Full name, shipping address, billing address, phone number, email address, order details |
Process and fulfill your order, arrange shipment |
|
Creating an account |
Username, email address, password |
Create and manage your account |
|
Subscribing to newsletters |
Email address |
Send promotional emails and updates |
|
Contacting customer service |
Name, email address, phone number, message content |
Respond to your inquiries |
|
Processing payments |
Payment information (processed securely by our payment partners, we do not store full payment details) |
Complete transactions |
2.2 Information Collected Automatically
When you visit our Site, we may automatically collect certain information about your device and browsing activity, including:
- IP address
- Browser type and version
- Operating system
- Pages you visit on our Site
- Time and date of your visit
- Referring website addresses
- Device identifiers
2.3 Cookies and Similar Technologies
We use cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and personalize content. Cookies are small data files stored on your device. You can control cookie settings through your browser preferences. However, disabling cookies may affect certain features of our Site.
3. How We Use Your Information
We use the information we collect for the following purposes:
- Process and fulfill orders– including order confirmation, payment processing, shipping, and delivery notifications
- Communicate with you– respond to your inquiries, send order updates, and provide customer support
- Improve our services– analyze site usage, optimize user experience, and develop new features
- Marketing and promotions– send you newsletters, promotional offers, and product recommendations (you may opt out at any time)
- Legal compliance– comply with applicable laws, regulations, and legal processes
- Fraud prevention and security– detect and prevent fraudulent activities and protect the security of our Site
We only collect the minimum personal information necessary to achieve these purposes.
4. How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. However, we may share your information in the following circumstances:
4.1 Service Providers
We may share your information with third-party service providers who assist us in operating our business, including:
- Payment processors– to process transactions securely (e.g., PayPal, credit card payment gateways)
- Shipping and logistics partners– to deliver your orders
- Email service providers– to send order confirmations and marketing communications
- Analytics providers– to help us understand how visitors use our Site (e.g., Google Analytics)
- IT and hosting providers– to maintain and secure our Site
These service providers are authorized to use your personal information only as necessary to provide services to us and are contractually obligated to protect your information.
4.2 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
4.3 Business Transfers
In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of the transaction. We will notify you via email and/or a prominent notice on our Site of any change in ownership or use of your personal information.
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- SSL encryption– all data transmitted between your browser and our Site is encrypted using Secure Sockets Layer (SSL) technology
- Access controls– strict internal access controls to limit who can access your information
- Regular security audits– we regularly review our security practices
- PCI DSS compliance– our payment processing meets PCI DSS security standards
While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.
6. Your Rights and Choices
Depending on your location and applicable laws, you may have the following rights regarding your personal information:
|
Right |
Description |
|
Access |
You have the right to request access to the personal information we hold about you |
|
Correction |
You have the right to request correction of inaccurate or incomplete information |
|
Deletion |
You have the right to request deletion of your personal information, subject to certain exceptions |
|
Objection |
You have the right to object to the processing of your personal information |
|
Restriction |
You have the right to request restriction of processing your personal information |
|
Data Portability |
You have the right to request a copy of your personal information in a structured, machine-readable format |
|
Withdraw Consent |
You have the right to withdraw your consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal |
|
Account Cancellation |
You have the right to cancel your account at any time |
To exercise any of these rights, please contact us using the information provided in Section 11 below.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. When we no longer need your personal information, we will securely delete or anonymize it.
8. Children‘s Privacy
Our Site and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from a child without verification of parental consent, we will take steps to remove that information from our servers.
9. International Data Transfers
As a cross-border e-commerce business, your personal information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws than your country.
When we transfer your personal information internationally, we take appropriate safeguards to ensure that your information remains protected in accordance with this Privacy Policy and applicable laws. By using our Site and providing your information, you consent to such transfers.
10. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by:
Posting the updated policy on this page with a new "Last Updated" date
Sending an email notification to registered users
Displaying a prominent notice on our Site
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Website:lihaiipro.com/
- Email:service105@cnlihai.com
- Phone:+86 17663939283
- Address:Human Development Industrial Second Park, Juancheng County, Shandong ,CHINA
If you are located in the European Union and have an unresolved privacy concern, you have the right to lodge a complaint with your local data protection authority.

